The answers, including the ones that cost us sales.
If an answer below talks you out of buying, that's it working correctly.
The offer
What exactly am I buying?
Ten qualified kitchen or bathroom quote appointments, attended, within ninety days. We run the ads, qualification, booking, follow-up and reminders. You run the phone call and the site visit, which is the part you're already good at.
Not leads, clicks, brand awareness or a monthly report. Homeowners in front of you at the agreed time.
What does it cost?
A monthly service fee to us, plus a minimum ad budget you fund directly in your own account. We cover both on the call, including why each is set where it is.
We don't publish them because the honest answer depends on your area, project size and minimum job value, and a figure without that context is either scary or misleading. You'll have both numbers early in the first conversation.
"Or you don't pay": what does that cover?
Our service fee, refunded for all ninety days. Not your ad spend, which goes from your account to Meta and never passes through us.
So if we miss, you're out the ad budget and your time. Better you know that from a website than a contract. Full terms
Can you guarantee jobs instead of appointments?
No, and be suspicious of anyone who does. Whether a quote becomes a job depends on your price, your design conversation and your reputation, none of which we control or should. We guarantee the part we actually run.
Why ninety days? Why ten?
Two reasons. A kitchen is a slow decision, so homeowners rarely go from seeing an ad to letting a contractor into their house in the same week. And ads get better with data: the first weeks buy information about which rooms, neighbourhoods and images work, and the back half of the quarter spends it. A shorter window would be easier to sell and much less honest. More on this
Ten is deliberately a floor rather than a forecast. We refund the entire fee if we miss it, so it has to be a number we'd still hit in a bad quarter. Nothing switches off at the tenth appointment either; the campaigns keep running.
What if an appointment is booked in time but happens after day ninety?
It still counts toward your ten. If we generated and booked it inside the ninety days, it counts, whether the homeowner sees you on day eighty-eight or day one hundred and four.
The same goes for reschedules. A homeowner pushing a visit into the following month doesn't cost you a credit toward the guarantee, and it doesn't cost us one either. Neither of us should be arguing about a calendar edge.
What if I don't hold up my end?
Then the guarantee doesn't apply, and that's the honest answer. If calls we booked go unanswered or accepted visits are repeatedly missed, we haven't been given the chance to deliver.
There is real give in it, though. Nobody attends every single thing over a quarter, and missing one call doesn't void anything. The exact allowance is agreed with you and written into the contract before you sign, so it's a number you accepted rather than a judgement we make at day ninety.
Am I locked in?
No. You can stop whenever you want. The notice period is short, there's no exit fee, and your ad account, spend and enquiry data all stay yours.
The only thing tied to ninety days is the guarantee. We can't honestly promise a ninety-day result on thirty days of work, so leaving early means the refund doesn't apply. That's the whole of it. The commitment here is ours, not yours.
The appointments
Are these shared with other contractors?
No. Enquiries from your campaigns are yours alone, never sold, resold or routed to another client, including another BookedQuotes client. That's a contractual definition rather than a marketing adjective, and it means nobody else is calling the homeowner you paid to reach. See the definitions
What makes an appointment "qualified"?
Criteria you set before launch: service area, minimum scope, budget floor, timing, homeowner status, decision-maker involvement, valid contact details.
Written down and enforced, not applied loosely. If they're wrong for your business, we tighten them.
What if someone doesn't show up?
A homeowner no-show doesn't count toward your ten and we keep going at no extra cost to you. That's our risk, which is why there are two rounds of reminders.
We won't claim reminders eliminate no-shows. Nothing does. We carry the cost of the ones that still happen.
What if I don't like a booking after the call?
Don't take it. Declined appointments don't count toward the ten. The form catches scope and budget; it can't catch a bad feeling on the phone.
Facebook leads are junk. I've tried this.
Sometimes they are. Sometimes the traffic was fine and the enquiry died afterwards, with no callback for six hours, no qualification, no booking step and no confirmation. That second version is fixable.
We'll walk your last twenty enquiries and find where they actually stopped. If the failure point is somewhere we don't operate, we'll tell you instead of selling you this.
I already use a lead platform, or referrals.
You might not need to change. Some contractors do well on the platforms, and referrals are the best work there is.
The narrow argument: referrals aren't a schedule you control, and a lead you paid for isn't an appointment that happened. If those two facts are costing you, it's worth a conversation.
Working together
How much of my time does this take?
Setup is a couple of conversations covering your area, minimum job, calendar, photos and criteria. After that: answer the calls, show up to the quotes, tell us how they were.
You don't touch the ads, copy, page, texts or reminders.
Who owns the ad account and the data?
You do. The account is yours and funded by you; we're given access. The enquiry data is yours and visible in the CRM at all times. If we stop working together you keep all of it, so you're not starting from zero.
I'm not a salesman.
You don't need to be. Our job ends when a qualified homeowner is in the room at the time they chose, someone who already stated their budget to a stranger on the internet and then made time to see you. That's a warmer start than most quotes you drive to.
What happens after the ninety days?
You'll have real numbers: cost per enquiry, qualification rate, booking rate, attendance rate, and your close rate. That's the basis for continuing, scaling, tightening or stopping, decided on your data rather than a renewal pitch. Even a quarter that disappoints leaves you with a map of your own funnel you didn't have before.
Do you work outside Ontario, or outside kitchens and baths?
Not right now. Narrow means the ads and criteria are specific enough to actually work, rather than generic enough to work anywhere and nowhere.
About us
How do I know you're not another marketer with a nice website?
You don't, from a website, and any page claiming otherwise is doing the very thing you're worried about.
You can inspect it instead. On the call we'll open the real qualification form, calendar, message sequences, CRM and contract.
Can I see case studies?
Not yet, and we won't fake them. BookedQuotes is early. We'd rather show none than borrow someone else's numbers.
The guarantee exists precisely because we're asking you to take a position we can't yet prove with results.
Who would I be dealing with?
Anthony, the owner and primary operator, directly. Not an account manager or salesperson. Whoever sells you this is the person who owns whether it works.
What if you take my money and disappear?
Reasonable fear in this category, and it deserves a real answer rather than an offended one. Practically: the ad account is yours, the spend never touches us, the data is visible in real time, the terms are written before you sign, and there's a refund attached to a defined number.
None of that is a character reference. It's structure written contractually, which is what you should be evaluating.
Ask us the one we didn't answer.
Especially the awkward one. If we can't answer it straight, that tells you something worth knowing before you spend anything.